With better results compared to the previous year, the sweep shows that the safety of consumers is well protected, as businesses increasingly comply with EU product safety rules. 91% of marketplaces had registered in the Safety Gate Portal and designated the required point of contact for relevant authorities, compared with 53% last year. 100% of them also designated a single contact point for consumers, compared to 64% last year. However, gaps remain. Only 58% of the reviewed listings provided information simultaneously on manufacturer details, the responsible person in the EU and product identification.
Henna Virkkunen, Executive Vice-President for Tech Sovereignty, Security and Democracy, said: “Consumers should be able to trust that products sold online meet our safety standards. This is just good business. The sweep shows that these standards are increasingly being taken up by market players. This is good news for the safety of consumers and for the economy, but we need to intensify these efforts.”
Michael McGrath, Commissioner for Democracy, Justice, the Rule of Law and Consumer Protection, said: “Strong product safety rules protect people, wherever and however they shop. This year’s product safety sweep shows real progress, but it also exposes important gaps that still need to be closed. Our rules are there to protect people, and they must be respected by everyone selling into the EU market. Together with national authorities, we will continue to monitor compliance and take action where the rules are not followed.”
Between May and July 2026, national authorities screened almost 1,700 offers across 35 online marketplaces. As a result, they sent 560 orders to online marketplaces for non-compliant listings. National authorities and the Commission will continue monitoring compliance and pursue enforcement where needed. The findings will also contribute to the discussions during the International Product Safety Week, which runs until 10 September.
Source: European Commission
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